价格谈判 Price Negotiation Jiàgé tánpàn

Dialogues

Dialogues 1

中文

甲方:您好,我们想了解一下贵公司产品的价格。
乙方:您好,欢迎洽谈!请问您对哪款产品感兴趣呢?
甲方:我们比较关注这款新型的环保包装材料。
乙方:好的,这款产品的价格是每吨15000元,起订量为10吨。
甲方:这个价格略高,能否再优惠一些?我们的采购量比较大,可以长期合作。
乙方:您说的采购量大,长期合作,我们当然会给予一定的优惠。如果您能一次性订购50吨以上,我们可以考虑每吨14000元的价格。
甲方:好的,我们再考虑一下,谢谢。

拼音

Jiāfāng: Nínhǎo, wǒmen xiǎng liǎojiě yīxià guì gōngsī chǎnpǐn de jiàgé.
Yǐfāng: Nínhǎo, huānyíng qiàotán! Qǐngwèn nín duì nǎ kuǎn chǎnpǐn gānxìng nē?
Jiāfāng: Wǒmen bǐjiào guānzhù zhè kuǎn xīnxíng de huánbǎo bāozhuāng cáiliào.
Yǐfāng: Hǎode, zhè kuǎn chǎnpǐn de jiàgé shì měi dūn 15000 yuán, qǐdìng liàng wèi 10 dūn.
Jiāfāng: Zhège jiàgé lüè gāo, néngfǒu zài yōuhuì yīxiē? Wǒmen de cǎigòu liàng bǐjiào dà, kěyǐ chángqí hézuò.
Yǐfāng: Nín shuō de cǎigòu liàng dà, chángqí hézuò, wǒmen dāngrán huì jǐyǔ yīdìng de yōuhuì. Rúguǒ nín néng yīcìxìng dìnggòu 50 dūn yǐshàng, wǒmen kěyǐ kǎolǜ měi dūn 14000 yuán de jiàgé.
Jiāfāng: Hǎode, wǒmen zài kǎolǜ yīxià, xièxie.

English

Party A: Hello, we'd like to inquire about the price of your products.
Party B: Hello, welcome! Which product are you interested in?
Party A: We are interested in your new eco-friendly packaging material.
Party B: Okay, the price of this product is 15000 RMB per ton, with a minimum order quantity of 10 tons.
Party A: That price seems a bit high. Is a discount possible? We have a large purchase volume and could establish a long-term cooperation.
Party B: With a large purchase volume and long-term cooperation, of course we can offer a discount. If you order 50 tons or more at once, we can consider a price of 14000 RMB per ton.
Party A: Okay, we'll consider it. Thank you.

Dialogues 2

中文

甲方:您好,我们想了解一下贵公司产品的价格。
乙方:您好,欢迎洽谈!请问您对哪款产品感兴趣呢?
甲方:我们比较关注这款新型的环保包装材料。
乙方:好的,这款产品的价格是每吨15000元,起订量为10吨。
甲方:这个价格略高,能否再优惠一些?我们的采购量比较大,可以长期合作。
乙方:您说的采购量大,长期合作,我们当然会给予一定的优惠。如果您能一次性订购50吨以上,我们可以考虑每吨14000元的价格。
甲方:好的,我们再考虑一下,谢谢。

English

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Common Phrases

价格谈判

jiàgé tánpàn

Price negotiation

Cultural Background

中文

中国人在价格谈判中通常会先报出一个较高的价格,然后根据对方的反应逐渐让步。这是一种讨价还价的文化,并不意味着不真诚。

在正式场合,谈判语言要正式、礼貌;非正式场合,可以相对轻松一些,但也要注意措辞。

要注意双方的身份地位,对上司和客户要更加尊重,用语也需谨慎。

拼音

zhōngguó rén zài jiàgé tánpàn zhōng tōngcháng huì xiān bào chū yīgè jiào gāo de jiàgé, ránhòu gēnjù duìfāng de fǎnyìng zhújiàn ràngbù. zhè shì yī zhǒng tǎo jià bà jià de wénhuà, bìng bù yìwèizhe bù chéngzhēn.

zài zhèngshì chǎnghé, tánpàn yǔyán yào zhèngshì, lǐmào; fēi zhèngshì chǎnghé, kěyǐ xiāngduì qīngsōng yīxiē, dàn yě yào zhùyì cuòcí.

yào zhùyì shuāngfāng de shēnfèn dìwèi, duì shàngsī hé kèhù yào gèngjiā zūnzhòng, yòngyǔ yě xū jǐnshèn.

要根据实际情况灵活调整策略,切忌过于强势或过于软弱。

English

In price negotiations in China, it's customary to start with a higher price and then gradually concede based on the other party's reaction. This is a common bargaining practice and doesn't necessarily imply dishonesty.

In formal settings, language should be formal and polite; in informal settings, it can be more relaxed but still mindful of word choice.

It's important to consider the status and roles of both parties; greater respect should be shown to superiors and clients, and language should be carefully chosen.

Advanced Expressions

中文

本着互利互惠的原则,希望我们双方能够达成一个共赢的协议。

考虑到贵司的长期合作意愿及我们的成本控制,我们可以考虑给予一定的折扣。

我们对贵司的诚意表示赞赏,也希望在未来能够继续保持良好的合作关系。

拼音

běn zhe hùlì hùhuì de yuánzé, xīwàng wǒmen shuāngfāng nénggòu dáchéng yīgè gòngyíng de xiéyì.

kǎolǜ dào guìsī de chángqí hézuò yìyuàn jí wǒmen de chéngběn kòngzhì, wǒmen kěyǐ kǎolǜ jǐyǔ yīdìng de zhékòu.

wǒmen duì guìsī de chéngyì biǎoshì zànshǎng, yě xīwàng zài wèilái nénggòu jìxù bǎochí liánghǎo de hézuò guānxi.

English

In the spirit of mutual benefit, we hope that we can reach a win-win agreement.

Considering your willingness for long-term cooperation and our cost control, we can consider offering a certain discount.

We appreciate your sincerity and hope to maintain a good cooperative relationship in the future.

Cultural Taboos

中文

避免在谈判中过于强势或过于软弱,要保持一种平衡的状态。不要轻易承诺,要认真考虑后再做决定。避免涉及一些敏感话题,如政治、宗教等。

拼音

bìmiǎn zài tánpàn zhōng guòyú qiángshì huò guòyú ruǎnruò, yào bǎochí yī zhǒng pínghéng de zhuàngtài. bùyào qīngyì chéngnuò, yào rènzhēn kǎolǜ hòu zài zuò juédìng. bìmiǎn shèjí yīxiē mǐngǎn huàtí, rú zhèngzhì, zōngjiào děng.

English

Avoid being too aggressive or too passive during negotiations; maintain a balanced approach. Don't make promises lightly; think carefully before making decisions. Avoid sensitive topics such as politics and religion.

Key Points

中文

价格谈判的重点在于找到一个对双方都有利的价格。谈判者需要了解市场行情、成本、利润等因素,并根据实际情况灵活调整策略。谈判的成功与否,与谈判者的技巧、经验、心理素质等都有密切关系。年龄和身份对谈判策略的影响较大,年轻谈判者可以更灵活,而身份较高的谈判者则需要更注意礼仪。

拼音

jiàgé tánpàn de zhòngdiǎn zàiyú zhǎodào yīgè duì shuāngfāng dōu yǒulì de jiàgé. tánpàn zhě xūyào liǎojiě shìchǎng xíngqíng, chéngběn, lìrùn děng yīnsù, bìng gēnjù shíjì qíngkuàng línghuó tiáozhěng cèlüè. tánpàn de chénggōng yǔfǒu, yǔ tánpàn zhě de jìqiǎo, jīngyàn, xīnlǐ sùzhì děng dōu yǒu mìmìe guānxi. niánlíng hé shēnfèn duì tánpàn cèlüè de yǐngxiǎng bǐjiào dà, niánqīng tánpàn zhě kěyǐ gèng línghuó, ér shēnfèn jiào gāo de tánpàn zhě zé xūyào gèng zhùyì lǐyí.

English

The key to price negotiation is finding a price that is beneficial to both parties. Negotiators need to understand market conditions, costs, profits, etc., and flexibly adjust their strategies based on the actual situation. The success or failure of negotiations is closely related to the negotiators' skills, experience, and psychological qualities. Age and status have a significant impact on negotiation strategies. Younger negotiators can be more flexible, while those with higher status need to pay more attention to etiquette.

Practice Tips

中文

多练习,积累经验

模拟真实场景

注意语言表达

关注对方的反应

善于总结经验教训

拼音

duō liànxí, jīlěi jīngyàn

mòmǐ zhēnshí chǎngjǐng

zhùyì yǔyán biǎodá

guānzhù duìfāng de fǎnyìng

shàn yú zǒngjié jīngyàn jiàoxùn

English

Practice frequently to gain experience

Simulate real-life scenarios

Pay attention to language expression

Observe the other party's reactions

Be good at summarizing experiences and lessons learned